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Why the name inCruises?
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Hello, my friend, it’s Michael Hutchison.
If you are new to the team and family, welcome!
And if you have been with me, welcome back!
I am often asked:
Michael, what is the meaning of the Company name, inCruises?
Why was the name inCruises selected?
And why did we choose the colors blue and orange?
Here are the answers:
Blue is for the Blue Ocean, it’s a nautical blue.
And the Orange is for BOLD, like your Company Vision to make life better for others.
And you’ll note it’s a BRIGHT ORANGE for all to see and that, yes, you have a BRIGHT future! So Bright that you have to wear shades.
There are Lots of meanings to the name inCruises!
With inCruises, we wanted a name that immediately identified that we have a Cruise vacation product focus.
We wanted a name that bonded us by one common thread – our love of exploring the world by Sea.
With our inCruises name, we share the thrill that comes from a cruise on a beautiful evening, the connections made with fellow guests onboard and the joy that comes from reliving our cherished cruise memories, year after year.
We thought we could make the letters I N in IN-Cruises whatever we wanted.
For example, in English we say:
We wanted a company that was IN-ternational on day 1, and we have always said: there are riches IN niches!
We offer an IN-credible opportunity where you can earn a good dependable IN-come.
Your club would be by IN-vitation only, and we wanted you to share IN-spirational stories with everyone you knew. WOW, right?
We wanted to make luxury vacations IN-expensive, so not expensive, and we developed our IN-novative Cruise Dollars® concept, we knew you would promote your business with IN-ternet marketing on IN-stagram and Facebook, excellent again, yes?
Finally, rather than selling, you would be IN-formative and IN-volve and be IN-terested in others and IN-clusive for everyone around the world.
Here are other examples: It's just GOOD to be IN a Cruise, am I right?
And You want to be IN with the right crowd of people, the IN-Cruises crowd, yes?
Hopefully, your prospects would say: "I want in" to your Membership Club!
Are you In? Yes, I am in!
We are All In!
You have to be "all in" with your business!
Put simply: You are what makes inCruises so special!
You inspire us, encourage us and push us to get better every day.
It is a privilege to serve you – something we don’t take lightly – and we are committed to be industry leaders with you as a unified team.
You are resilient–as individuals, as a community and as a profession!
We look forward to welcoming you aboard, to feel the thrill, connection and joy we’ve all come to hold so dear.
Until then, be strong and stay safe!
And thank you for asking, Why the name inCruises?
And now you know the rest of the story…
Now go take on your day!
I'll speak to you soon!
inCruises Partners and Members
You can also access this course by going to INFO CENTER from the left side menu in your Online back office, then choose COURSES
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